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Promotional items are a great method for local businesses to advertise and promote their products. Edmonton silk screening on items like t-shirts, baseball caps, lapel pins and button pins are just some of the examples company use as promotional items. While it doesn’t take the place of the standard television, radio and print ads; promo items do play a role in the overall promotional campaign of a brand.

Here are just some of the ways you can use promotional items to maximize your promotional campaigns.

Promotional items were originally intended as a giveaway to loyal customers for their support. This continues to be the main purpose why they are produced.

Promotional items can be used as incentives to buy the product. The main purpose for this is to entice the customer to buy the product or encourage patronage of the product or service. This will likely be applicable to more sough-after promotional items that cost a bit more to make like Edmonton silk screening promotional USB drives, laptop bags and etc.

This is a great way to say “thank you” to the very people who made your business a success. Putting together an employee giftbag can be small gesture of thank you that’s greatly appreciated by all.

One new use for promotional items is to support a cause that the company backs. During the holidays companies will normally partner with a worthy organization to raise funds for that specific organization. The company can donate a percentage or all of the proceeds of the sale to the charitable institution. This is a win-win situation for both.

Our recommended shop for Edmonton promotional products is Spark.  The Branding Shop.

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